Privacy Policy
How KBM Dental looks after the personal information of patients, people who enquire with us, and visitors to this website.
Last updated 16 October 2026
Who we are
KBM Dental is a dental practice at Unit 2 Grange Road Retail Park, Rathfarnham, Dublin 14, Ireland. For the purposes of the General Data Protection Regulation (GDPR) and the Data Protection Act 2018, we are the data controller for the personal information described in this policy.
If you have any questions about this policy or how we use your information, contact us:
- Email kbmdental.grange@gmail.com
- Phone 01 495 7844
- Post Data Protection, KBM Dental, Unit 2 Grange Road Retail Park, Rathfarnham, Dublin 14, Ireland
The information we collect
When you use this website
- Enquiry forms: your name, email address, phone number, the treatment you’re interested in, and anything you write in your message.
- Newsletter sign-up: your email address and, if you give it, your name.
- Technical information: like any website, our hosting provider receives your IP address, browser type and the pages you request, so the site can be delivered and protected against misuse.
- Spam protection: our forms are protected by Google reCAPTCHA v2, which checks that a real person is submitting them. To do this it collects information such as your IP address, browser and device details, and how you interact with the page, and sends it to Google.
- Usage and advertising data: only if you agree, Google tags on this site collect information about how you use it (such as the pages you visit, how you arrived, your device type and approximate location) and whether you enquire after seeing one of our Google adverts.
When you contact us or become a patient
- Contact details, date of birth and next of kin or emergency contact.
- Your medical history, medications, dental records, X-rays, scans, clinical photographs, treatment plans and notes from your appointments.
- Consent forms, and correspondence with you or with other healthcare professionals about your care.
- Payment and billing records, and, where you claim under a scheme such as PRSI Treatment Benefit or through a health insurer, the details needed for that claim (for example your PPS number).
- Notes of phone calls, emails and messages you send us, including through social media.
How we use it, and our legal basis
Data protection law requires us to have a lawful basis for each way we use your information.
| What we do | Legal basis |
|---|---|
| Reply to your enquiry and arrange a consultation | Taking steps at your request before providing care, and our legitimate interest in responding to people who contact us |
| Assess, plan and provide your dental and facial aesthetics care | Providing the service you’ve asked for and, for health information, the provision of health care (see below) |
| Send appointment confirmations and reminders | Providing your care and our legitimate interest in keeping appointments running smoothly |
| Take payment and process insurance or scheme claims | Providing the service and complying with our legal obligations |
| Keep clinical and financial records | Legal and professional obligations, including Dental Council and Revenue requirements |
| Send our newsletter | Your consent, which you can withdraw at any time |
| Understand how the website is used, to improve it (Google Analytics) | Your consent to analytics cookies |
| Measure whether our Google adverts lead to enquiries (Google Ads tags) | Your consent to marketing cookies |
| Protect our forms from spam and abuse (Google reCAPTCHA v2) | Our legitimate interest in keeping our website and inbox secure |
| Keep the website and our systems secure | Our legitimate interest in protecting our patients, staff and systems |
We don’t make decisions about you using automated processing or profiling.
Health information
Information about your health is “special category” data and gets extra protection under the law. We process it where it is necessary for the purposes of preventive medicine, medical diagnosis and the provision of health care (Article 9(2)(h) GDPR and section 52 of the Data Protection Act 2018). It is only accessed by members of our team who are involved in your care or who need it to run the practice, all of whom are bound by a duty of confidentiality.
Please don’t include detailed medical information in a website enquiry. A short note on what you’d like help with is plenty, and we’ll take a full history in person.
Transfers outside the EEA
Some of our service providers, such as Google, Vercel and Mailgun, are based in or may process data in the United States. Where your information is transferred outside the European Economic Area, we rely on recognised safeguards such as the EU-US Data Privacy Framework or the European Commission’s Standard Contractual Clauses.
How long we keep it
| Information | How long |
|---|---|
| Enquiries that don’t lead to an appointment | Up to 12 months, then deleted |
| Delivery logs held by our email provider (Mailgun) | A short period for delivery and troubleshooting, then deleted automatically |
| Adult patient records | At least 8 years after your last treatment, in line with Dental Council and Irish Dental Association guidance |
| Records for patients treated as children | Until their 25th birthday, or 8 years after their last treatment if that is later |
| Financial records | 6 years, as required by Revenue |
| Newsletter subscribers | Until you unsubscribe |
We may keep records for longer where there is an ongoing claim or legal reason to do so. When information is no longer needed, it is securely deleted or destroyed.
Keeping it secure
We use appropriate technical and organisational measures to protect your information, including encrypted connections to this website, access controls on our systems, and confidentiality obligations for everyone on our team. No method of transmission over the internet is completely secure, which is one more reason to keep website enquiries brief.
Your rights
You have the right to:
- Access a copy of the personal information we hold about you, including your dental records.
- Correct information that is inaccurate or incomplete.
- Delete your information, where we no longer have a legal reason to keep it. Clinical records usually have to be kept for the periods above.
- Restrict or object to certain uses, including any use based on our legitimate interests.
- Data portability: receive information you gave us in a commonly used format, or have it sent to another provider.
- Withdraw consent at any time, for example by unsubscribing from our newsletter.
To use any of these rights, contact us using the details above. We may need to confirm your identity first. We’ll respond within one month, and there is normally no charge.
Children
We treat children with the involvement of a parent or guardian, who will usually manage their information on their behalf. This website and our newsletter are not intended for anyone under 16.
Complaints
If you’re unhappy with how we’ve handled your information, please tell us first so we can put it right. You also have the right to complain to the Data Protection Commission:
Data Protection Commission21 Fitzwilliam Square South, Dublin 2, D02 RD28
www.dataprotection.ie
Changes to this policy
We’ll update this policy when the way we handle information changes, for example before we launch photo uploads for Style Makeover. The date at the top shows when it was last updated.
